Rabel Sadozai Wins Campaign Asia Pacific’s Chief Marketer Award
Rabel Sadozai, Director of Marketing and Sales, Fatima Fertiliser, got the Chief Marketer Award in the business category at Campaign Asia-Pacific’s Women Leading Change Awards 2023.
In its sixth year, the Women Leading Change Awards honour women who question, push, innovate, lead, inspire, and promote change across all industries.
The campaign uses the award to highlight the region’s most inspiring women business leaders, change makers, trailblazers, and rising stars who defy stereotypes and bias.
Fatima Fertilizer‘s success in agriculture is a credit to Rabel and her team’s leadership, ingenuity, and professionalism. ECC directs to shift AGL, Fatima Fertilizer Plants on system gas in a Month
Several Asia Pacific entries were received in the inaugural Chief Marketer category. Rabel broke barriers by becoming the first female agriculture executive.
She proposed and implemented Pakistan’s first Farmer’s Day, which the government officially recognises, thanks to her innovative leadership.
Rabel and her team have also empowered and celebrated women in agriculture through initiatives like Jugnu Mohsin’s Khaki Desan quest to revive a rare breed of Pakistani cotton, Nazo Dharejo’s bravery and resilience through the Sarsabz Kahani web series, and Rabia Sultan’s achievements as a progressive farmer through a testimonial campaign.
The team also runs Sarsabz Tabeer to educate and empower female farmers in Pakistan. The team’s pioneering work on real farmers’ hopes, challenges, and aspirations has won local and international praise.
“I am truly honoured to receive the Chief Marketer Award by Campaign Asia,” Rabel said of this outstanding feat. Fatima Fertiliser and Pakistan win. Fatima Fertilizer’s entire team deserves this honour. I’m happy to work for an innovative, forward-thinking company. Campaign Asia’s global platform for business and marketing excellence is much appreciated.
Campaign Asia Pacific, a media magazine founded in Hong Kong in the early 1970s, is now part of Haymarket Publishing, the UK’s largest independent publishing business.
The campaign is a premium online-only publishing platform that covers the region’s marketing and communications industry.
While focusing on the US, UK, and Asia-Pacific regions, the platform is worldwide acclaimed.